Hamilton 175

Branding

On June 9th, 2021, the City of Hamilton commemorated their 175th anniversary of the city’s founding. The city contacted us to help create a memorable logo that envisions a broader and deeper approach to the City’s histories and leads a path to its future. Being born and raised here in Hamilton, we were beyond thrilled to accept.

This logo was chosen for its positively bright colours and how they speak to the vibrancy and creativity of the city. It was also chosen for how nicely it shows progression in time through its overlapping shapes and transition of colour. While the task at hand was to create the identity, the end goal was a website that will empower Hamilton communities to preserve and share their heritage, histories and narratives through digital storytelling. The website presents wide-ranging and inclusive views of Hamilton’s past, present and future.